80 YEARS
WALKING TOGETHER

THIRD GENERATION 
IN THE FOOTWEAR BUSINESS

OUR HISTORY

Grupo Flexi is founded by Mr. Roberto Plasencia Gutiérrez under the brand name CESAR.

Production reaches 300 pairs per day.

The assembly line process is introduced.

In 1965, the Flexi brand is born.

In 1970, the Central Shipping Plant is inaugurated.

The Flexi Country brand is incorporated and manages to position itself, in a short time, both in the national and international market.

Flexi opens 30 stores in Mexico, 10 years later the number rises to 300 stores.

Launch of our concept of stores inspired by nature.

Opening of our first Distribution Center in Silao, Mexico. It can hold 2 million pairs and distribute 16 million per year.

Achievement of ISO 9001:2008 Certification. An international standard that defines good administrative practices.

Opening of our first stores in the United States, consolidating our entry into Texas.

Opening of a new store in Oklahoma, USA Launch of our first Mobile App, available for tablets and mobile devices.

Launch of our first loyalty program #PonteFlexi to reward our most loyal customers.

MISSION

In Grupo Flexi, a Mexican company dedicated to the manufacture and distribution of footwear and accessories, we seek to transcend in time as a leading brand, by permanently meeting the expectations of our consumers, customers and suppliers, fairly distributing the value generated among shareholders, employees, government and society.

OUR VALUES

A company with deeply ingrained values that trains people with character to create a product that is unmatched.

Ethics

We act in accordance with universal human values and principles such as truth, integrity, fairness, and justice.

We recognize the person as an end in itself: free, unique, and transcendent, so it must be fully respected, which is fundamentally important.

Dignity of the Person

We are committed to our obligations, we keep our word, we take responsibility for our actions

We promote a model of integral development of our Collaborators, proper to our culture, where four aspects are included and valued: Professional-Labor, Social-Family, Physical and Emotional-Spiritual.

Human Development

Responsibility

We love what we do, and we dedicate ourselves to our work, participating with creative ideas and integrating work teams to effectively achieve the proposed goals and objectives.

Collaboration

We are committed to doing things right the first time and we seek continuous improvement in what we do.

Quality

FLEXI PEOPLE

More than 5,000 people find day by day in Flexi an opportunity to develop in the work and personal level with an integral approach.

SOCIAL BENEFIT

The social benefit generated by the company transcends to other companies that have integrated into Flexi's productive chain, offering job opportunities to more than 5,300 people.

® FLEXI - ALL RIGHTS RESERVED

CODE OF ETHICS AND CONDUCT

In the face of the dynamism and rapid evolution of the industry, our values remain unchanged and will continue to be the pillars that support our actions. A fundamental factor in the progress and success of Flexi Group has been to live the values and principles that make up our Code of Ethics and Conduct.

We are aware of the need and benefits of socially responsible behavior and our contribution to sustainable development, which is why through actions, programs and management policies, we promote the welfare of our employees, society and the environment.

SOCIAL RESPONSIBILITY AND SUSTAINABILITY